prerak
PrerakvsHubSpot

The CRM HubSpot overcharged SMBs for.

Same CRM capability. Same modern workflows. We bundle the $10K implementation HubSpot tells you to go hire a consultant for — and we guarantee the outcome in writing.

Written by a team that's done 300+ HubSpot implementations·Updated 2026

Head-to-head

HubSpot Pro vs Prerak Business. 20 seats.

The rows below are what actually matters for an SMB buying a CRM. We've tried to be honest about the places HubSpot wins — there are real ones.

Competitor
HubSpot Pro
Us
Prerak Business★ Recommended
Core CRM capabilitycontacts · deals · pipelines · workflows
Full-featured
Full-featured
Setup timesignup → live
~3 months
2–3 weeks
Implementation costdata migration, config, training
$8,000–$12,000paid to a partner consultant
$0included in monthly
Monthly software20 seats
$1,400 / mo
$1,180 / mo
Expert team accesswho configures it for you
Solutions partner channelbillable hours, not employed by HubSpot
25-person implementation teamemployed by us · assigned to your account
Data migrationfrom your current system
DIY or partner-billed
Included — done by our team
Outcome guaranteetime saved · adoption
None offered
6-month double guaranteesave 10+ hrs/wk and hit 80% weekly adoption, or your last 3 months refunded — you keep everything we built
Year-1 total cost20 seats · software + implementation
$26,800
$14,160
Where HubSpot wins — honestlyHubSpot has a richer feature surface (marketing + service + CMS in one stack), a huge integration ecosystem, and industry-leading inbound content. If you need all three modules, they're the right call. For a 10–50-person team that just needs the CRM layer to work, the math below is the reason we exist.

The math

What you'd actually pay over 3 years.

20-seat team, 3-year horizon. Every number is traceable — sources and formulas at the bottom of this section.

Competitor

HubSpot Pro

Software$70/seat × 20 × 36 mo
$50,400
Implementation feeone-time, paid to partner
$10,000
Ongoing admin15 hrs/wk × $30 × 156 wks
$70,200
3-yr total$130,600

★ Prerak

Prerak Business

Software$59/seat × 20 × 36 mo
$42,480
Implementation feeincluded in monthly
$0
Ongoing admin5 hrs/wk × $30 × 156 wks
$23,400
3-yr total$65,880
Savings with Prerak · 3 years · 20 seats
$64,720

That's a full-time hire, funded by the switch. And your team stops losing 10 hours a week to CRM admin.

Common objections

The questions we hear every week.

01

We've already invested 18 months in HubSpot. Aren't we locked in?

You're locked into your data, not the tool. Our team has migrated 300+ accounts off HubSpot — contacts, companies, deals, custom properties, workflows, the lot. Typical migration: 2–3 weeks. We'll export a dry-run report of what would come over before you sign anything. If the data doesn't come clean, you don't pay.

02

HubSpot has more features. Aren't we giving something up?

On feature count, yes — HubSpot has more. But feature count and capability aren't the same thing. For SMBs, about 60% of HubSpot's surface is noise: marketing automation tiers, service tooling, CMS. If you use those, keep HubSpot for them and plug Prerak in as the CRM layer via API. If you don't, you're paying for them. We covered contacts, deals, pipelines, sequences, AI, and dashboards — the parts SMBs actually use every day.

03

HubSpot has 200,000 customers. Your team is 25 people. How can you compete?

Different model, not worse model. HubSpot's economics require self-serve — at 200,000 accounts, they can't assign a human to help you. So they built a partner channel and let consultants charge you $10K to fill the gap. We're 25 people who only do implementation. Every paid customer gets a real assigned team. Fewer customers, deeper service, bundled price.

04

What about HubSpot's marketing automation? We use Workflows daily.

Keep it. We're not trying to replace your marketing stack — just the CRM layer that's bleeding you money. Prerak integrates with HubSpot Marketing Hub via REST API and Zapier; contacts and deals sync both ways. Most customers keep HubSpot for marketing, move the CRM to us, and net out $15–20K/year ahead.

HubSpot is a trademark of HubSpot, Inc. Used for nominative comparison.